About Us

At Crescendo, we’re transforming customer experience with Augmented AI—a seamless blend of human expertise and AI automation that delivers better, faster, more scalable support. We’re not just changing how support works. We’re reshaping the economics of an entire industry.

The Role

As the Director, Demand Generation, you will own the full demand engine—strategy through execution—across digital, events, and partner channels. You start with one direct report (Field Marketing Manager) and agency support. Until we grow the team, you are comfortable rolling up your sleeves to build campaigns and generate pipeline yourself.

What You’ll Do:

Build and execute a data‑driven demand generation roadmap tied to ARR goals.
Lead, coach, and develop the Events Marketing Manager; hire and onboard future team members as we scale.
Design integrated campaigns that combine paid media, webinars, email, field events, and ABM.
Stand‑up and scale an account‑based marketing (ABM) program that aligns marketing and sales on target accounts.
Partner with product marketing, brand, content and sales to drive pipeline creation and conversion
Work with Marketing Operations to leverage our marketing automation and CRM stack (HubSpot) and ensure clean attribution across the buyer journey.
Measure everything. Report weekly on funnel health, pipeline, and ROI. Iterate fast.
Optimize budget allocation to hit pipeline targets within spend guardrails.
Launch experiments to uncover new channels and growth levers.

What We Expect From You:

Proven track record with running account‑based marketing (ABM) programs
Experience marketing AI or CX technology.
Familiarity with AI GTM tools like Clay.
7+ years in B2B SaaS demand generation with proven pipeline impact.
2+ years managing marketers and agencies.
Hands‑on expertise with HubSpot CRM, digital advertising platforms and ABM tools
Track record of running integrated campaigns.
Strong analytical skills; you live in the data and act on insights.
Copywriting chops and an eye for creative that converts.
Bias for action, low ego, and a builder mindset.

Preferred Qualifications:

Startup or high‑growth scale‑up background.
Familiarity with outcome‑based pricing models.

What You’ll Get In Return:

Remote working arrangements
Competitive Base Salary
Generous paid vacation
Attractive benefits package including medical, dental, and vision options that are applicable per country of residence for all our full-time employees
Training opportunities provided by Crescendo and outside entities
1-on-1 coaching with feedback sessions, mentorship, and opportunities for cross-functional development

Why Crescendo?

We’re creating a new category: Augmented AI.
Our growth has been explosive—0 to $100M+ in ARR in under a year—and we’re just getting started.
Our model is built on outcomes, not buzzwords. That means we only win when our customers do.
You’ll join a high-performing, customer-obsessed team that values speed, creativity, and craft.
We’re remote-first, people-first, and purpose-driven.

Join us and help shape the future of customer experience.

Company Culture Is At Our Core
Our core values bring intention to our work and set the tone for our culture. From the partners we serve to the associates who work with us, we share a set of core values that guide our actions.

Care for others - Cooperate, empathize, and seek opportunities to put each other first.
Embrace growth - Expand your mind by taking calculated risks, developing your skills, and staying open to change
Manifest trust - Trust is the bond that allows us to work at our highest levels, as members of a team, in a unified direction. It is continuously earned by delivering on our commitments.
Take ownership - Doing the right thing should come naturally.
Be humble - Seek guidance, receive feedback, ask questions, and listen to your colleagues

Crescendo is proud to be an equal-opportunity workplace. We value diversity, inclusion, equity, and belonging and these pillars are at the heart of how we work together. We are committed to providing equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other applicable legally protected characteristics in the location in which the candidate is applying. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

We are committed to the inclusion of all individuals and will make reasonable accommodations for qualified individuals with disabilities in our job application process.  If you require assistance or accommodations to participate in the job application or interview process, please contact careers@crescendo.ai

Crescendo

New Jobs

Director, Demand Generation