We're hiring a Senior Product Marketing Manager.

The world’s best memberships are built with Memberful. We empower serious creators and digital businesses to run premium membership programs while keeping full control of their brand and audience. Our product is trusted by top-tier creators, publishers, and educators.

We’re a small, sharp team dedicated to building a best-in-class product. We value thoughtful execution, calm focus, and doing right by our customers.

Why This Role Matters

As our product has grown it's become more difficult to communicate what Memberful does, who it's for, and to connect the dots to unlock growth.

As the first Product Marketing Manager on the team, you’ll lead the charge in telling a clear story about who we’re for and why we’re different. You’ll uncover customer insights, craft messaging, shape our roadmap, and contribute to an effective go-to-market effort. This is a high-impact, cross-functional role that sits on the Product team, reporting directly to the Head of Memberful, but works closely with every other team including Marketing, Sales, Customer Success, and Customer Happiness.

What You’ll Do

Craft the Narrative
You'll own the development of clear, compelling positioning and messaging that communicates the unique value of Memberful to high-quality creators and membership businesses. You'll translate complex features into simple language that resonates. You'll ensure our narrative is consistent, impactful, and tailored to the needs of our target audience.

Drive Go-To-Market Strategy
You’ll lead end-to-end strategy for new product launches and key feature rollouts, partnering closely with cross-functional teams to ensure alignment on timelines, positioning, and success metrics. Working with a designer, you’ll help craft the content that brings launches to life and drives meaningful customer engagement.

Understand the Market
You’ll dive deep into customer insights through interviews and competitive research to understand our audience and the market. You'll map the buyer journey and surface actionable insights that inform positioning and customer engagement. The findings will be shared across teams to inform everything from product development to marketing strategy, ensuring we stay aligned with what truly matters to creators and membership businesses.

Improve Product Adoption
You’ll work to identify points of friction in the onboarding and activation journey, uncovering opportunities to improve the early user experience. In close collaboration with Product and Customer Happiness, you’ll help drive initiatives that boost engagement and support long-term customer retention.

Measure What Matters
You’ll define clear success metrics for product launches, messaging, and enablement efforts, creating alignment around goals and performance expectations. By tracking outcomes and analyzing impact, you’ll drive continuous improvement across our go-to-market strategy.

Fuel Sales and Customer Success
You’ll create high-impact resources, one-pagers, and pitch decks that equip the Sales team to share the Memberful product with clarity and confidence. Working closely with a designer, you’ll bring a high level of visual and narrative craft to every asset.

You’ll Thrive Here If You...

Are a strong writer with a sharp eye for detail and clarity.
Can translate technical features into compelling customer benefits.
Are excited about using every tool you have to unlock growth.
Know how to work across Product, Marketing, and Sales teams.
Are comfortable managing multiple projects in a fast-moving environment.
Ask great questions, listen deeply, and enjoy synthesizing insights into action
Care deeply about doing high-quality, meaningful work.
Have 5+ years of product marketing experience in a SaaS company.

Bonus points if you’ve worked with creator tools or high-touch digital businesses.

Working at Memberful

Who we are and what we're building.
Memberful is a small team of self-starters focused on building a great product and helping our customers succeed. We pay attention to the details, we treat people right, and we love learning and experimenting. You don't claim to be an expert at everything, but you show a strong desire to learn new things and continually get better. You don’t just report the problem, you present a plan for fixing it.

Do great work. Live your life.
Everyone at Memberful has a passion for doing great work. But we also want to live our life. That means working during normal business hours, maintaining a calm work environment, minimizing distractions, and respecting everyone's time.

Work Remotely.
Everyone at Memberful is a remote worker. Our internal process is built around asynchronous communication and deep work. You have experience working remotely and enjoy it.

Friendly and thoughtful teammates.
We're big believers in treating others as we'd like to be treated. Life is too short not to work with people you like, respect, and trust. You’re enthusiastic about life and work on a daily basis - you don't like working with complainers or blamers.

Skills, Salary, & Benefits

This is a remote, full time, salaried position available to people located in the United States. You will work exclusively on the Memberful product, but you will be an employee of Patreon.

Patreon is proud to be an equal opportunity employer. We provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, veteran status, or any other protected class.

Patreon offers a competitive benefits package including and not limited to salary, equity plans, healthcare, flexible time off, company holidays and recharge days, lifestyle stipends, learning and development stipends, patronage, parental leave, and 401k plan with matching.

At Patreon, we believe in fair and transparent pay. In compliance with New York and California pay transparency laws, we are sharing the expected salary range for this role which is $144,000 - $240,000 per year dependent on location and the level.

The final offer will be based on candidate’s experience, skills, competencies, and geographic location, aligning with the appropriate job level within Patreon’s leveling framework.

Patreon reserves the right to modify or update compensation and benefits at any time.

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Senior Product Marketing Manager