Responsibilities:

Collaborating interdepartmentally to align campaign launches and strategies
Providing ongoing reporting on campaign performance across multiple stakeholders and internal teams
Measuring, expanding and evaluating relevant media KPIs
Building and planning out media buys for various ad platforms and overseeing the day-to-day execution of media, including paid social (Facebook/Instagram/TikTok/Snapchat), paid search (Google & Bing), programmatic, OTT, and Native
Managing the overall budget for digital paid media
Working with internal and external parties on establishing and refining creative strategies
Integrating media buys with new and existing SaaS platforms (i.e. Segment, Marketing Evolution)
Exploring and testing new and existing revenue streams
Maintaining knowledge of industry best practices and new technologies

Skills and Training:

3+ years of experience in digital media buying (paid social / paid search), preferably with a focus on performance marketing.
Bachelor's Degree in Marketing, Communications or related field
Strong written and verbal communication skills
Strong analytical skills are imperative
Must work collaboratively with internal and external partners
Positive disposition with the ability to work under tight deadlines and deliver quality work
Detail, accuracy, and mathematical competency are a must
Good working knowledge of Microsoft Word and Excel, and/or Google Sheets and Google Docs
Ability to understand and execute across all forms of digital-display, programmatic, video, and mobile
Solid personal organizational skills
Driven desire to develop and excel in media career
Ability to balance assignments while maintaining a flexible approach
Based on Eastern Time or Central Standard Time

About the position: Full-time, ideally based on EST or CST.