Part-Time Email Marketer (DTC E-commerce brands only)

Paired • Part-time • Remote • 2w ago

Paired is a global staffing and recruiting agency that pairs remote work with top-tier talent. We admire the importance of innovative social media strategies and are committed to connecting talented individuals with great companies that need their unique skills. Our mission is to provide great jobs to gifted people, regardless of location.

About the client:

🚀 Our client is a Vietnamese premium beauty and wellness brand that blends timeless tradition with modern science. They offer luxurious skincare, supplements, and “beauty drinks” designed for visible results across all skin types. With a focus on efficacy, safety, and aesthetic appeal, our client is building a strong reputation in the U.S. direct-to-consumer (DTC) wellness and beauty market.

Role Overview:

We’re looking for a savvy, data-driven Part-Time E-mail Marketer to lead email and SMS campaigns for the client’s existing customer base. You’ll take full ownership of campaign planning, execution, and optimization — leveraging Klaviyo for email and Attentive for SMS.

The ideal candidate is a hands-on, performance-focused marketer who thrives on testing, analyzing, and refining campaigns to drive measurable growth. You’re both creative and analytical, combining a deep understanding of customer behavior with a passion for results. You value flexibility, accountability, and enjoy collaborating with remote teams to deliver impactful, conversion-driven campaigns.

**This role is open to professionals residing in Latin America, but we are open to considering candidates from Asia and Europe as well**

Your responsibilities:

Plan, write, schedule, and deploy weekly email marketing campaigns to existing customers using Klaviyo
Create and manage SMS campaigns via Attentive (often in English and Vietnamese)
Design or adapt email templates and layouts to ensure they’re visually appealing and on-brand
Maintain calendar of campaigns, coordinate promotions, and ensure timeliness
Monitor deliverability, open/click rates, conversions, and other performance KPIs
Segment audiences, A/B test subject lines, content, calls to action, and send times
Analyze campaign performance and propose optimizations
Work collaboratively with design, copy, and operations teams

2+ years of hands-on experience in email marketing, specifically within Klaviyo.
Proven track record working with DTC e-commerce brands
Familiarity with SMS tools like Attentive or similar tool
Solid understanding of email metrics (open, CTR, conversions, deliverability)
Strong copywriting skills and eye for design / layout
Ability to manage and optimize campaigns independently