Sales & Partnership Director - Conference Badge

Position Overview

The Sales & Partnership Director will drive our company's growth strategy by developing key account relationships within the conference and event planning industry. This role will focus on establishing partnerships with meeting procurement companies, association management organizations, and direct relationships with high-volume event producers. The ideal candidate will combine strategic thinking with relationship-building skills to achieve significant revenue growth.

Key Responsibilities

Strategic Sales Leadership

Develop and execute a comprehensive outbound sales strategy to grow revenue
Build and manage a high-performing sales team, providing coaching, mentoring, and performance management
Establish sales targets, KPIs, and reporting frameworks that align with company growth objectives
Create forecasting models and provide regular analysis of sales performance against targets

Key Account Management

Personally manage relationships with our highest-value accounts and strategic partners
Develop and implement account growth strategies for top 20 highest-potential clients
Create customized proposals and presentations for enterprise-level clients
Negotiate complex multi-event contracts and strategic partnerships

Partnership Development

Identify and secure strategic partnerships with meeting procurement companies
Develop channel relationships with association management companies
Create partner programs that incentivize repeat business and referrals
Establish preferred vendor status with key convention centers and event venues

Industry Leadership

Represent the company at industry events, trade shows, and conferences
Develop thought leadership content to position our company as an industry expert
Build relationships with industry associations to enhance company visibility
Stay current on industry trends and competitive landscape

Product & Service Innovation

Collaborate with operations and product teams to develop innovative badge solutions
Identify opportunities for value-added services and product line extensions
Provide market intelligence to guide product development priorities
Test and validate new offerings with key clients and partners

Qualifications

Required Experience

5+ years of sales leadership experience in the events industry, conference services, or related field
Proven track record of exceeding revenue targets and driving significant business growth
Experience building and managing high-performing sales teams
Demonstrated success in securing enterprise-level partnerships and contracts
Strong understanding of the conference and events industry landscape

Skills & Attributes

Exceptional relationship-building and networking capabilities
Strategic thinking and business acumen
Strong negotiation and closing skills
Excellent communication and presentation abilities
Analytical thinking with data-driven decision-making approach
CRM expertise and sales process optimization
Collaborative approach to working across departments

Compensation & Benefits

Competitive base salary plus performance-based commission structure
Performance-based bonuses tied to company growth milestones
Flexible working structure

Location & Travel

Remote position
Occasional travel required

How to Apply

Qualified candidates should submit a resume and cover letter detailing relevant experience and proven sales achievements.

We are an equal opportunity employer committed to diversity in the workplace.

Conference Badge jobs

Sales & Partnership Director