Skills
Hard Skills
Public Relations: Basic Media Communication, Image Management, Basic Crisis Communication. Digital Marketing: Social Media Content Management, Promotional Copywriting. Design/Visual: Adobe Photoshop/Canva (Promotional Material Design), Basic Video Editing, Setting KPIs for social media campaigns, SEO for social media, Social media marketing campaign management, Paid social media advertising management (Facebook Ads, Instagram Ads), Social media marketing reporting
Soft Skills
Interpersonal Communication (Demonstrated through radio team coordination and committee work)., Creativity & Innovation (Content idea development)., Time Management & Prioritization (Managing academic and organizational responsibilities)., Teamwork, Interest in learning, Planning and management skills, Analytical and reporting skills, Interdepartmental collaboration, Responsiveness to users and customers, Monitoring and listening to the community
About
A graduate of Communication Studies with a deep interest and career focus in Public Relations. Possesses a strong foundation in creative content production, digital promotion, and event management, as demonstrated by three years of experience in campus radio and PDD committee work. Eager to apply strategic communication skills and audience engagement to support the positive image of the organization.