Skills
Google Data Studio, Microsoft Office, Relationship building, Structured planning, and Analytical thinking
About
Merchandising and brand growth professional with 9+ years’ experience in women’s fashion, e-commerce operations, and seller acquisition. Proven track record in developing product categories by acquiring high-potential sellers, optimizing existing seller performance, and driving revenue through strategic promotions and campaign planning. Skilled in market analysis, competitive positioning, forecasting, and creating business plans for brand partners. Experienced in coordinating cross-functional teams across Commercial, Campaign, Content, and Operations to execute sales strategies, improve product availability, and enhance seller performance. Strong ability to build and maintain partnerships, resolve operational challenges, and identify growth opportunities based on data insights. Earlier roles include brand acquisition strategy design, partnership model development, and category support activities such as sales analysis, process improvement, and cross-team coordination.