Marketing Coordinator (Upswing)

Bellota Labs • Full-time • Remote (Redwood City, CA) • 1d ago

Bellota Labs is hiring a Marketing Coordinator to expand our marketing and content efforts for Upswing Poker, and alongside the team behind ClubWPT Gold, our flagship product in partnership with the World Poker Tour.

This is a high-impact, multi-disciplinary role focused on delivering free value to poker players, growing our reach, and driving poker players to our products. Your primary focuses will be social media, content, and email marketing.

If you’re a hard-worker who is looking for a remote role with ownership, creativity, autonomy, and a small-team feel, read up on the details and apply below.

Responsibilities

- Social Media
- Collaborate with editors, designers, and creative leads to develop compelling content
- Engage with players via comments, DMs, and community feedback loops
- Test and iterate strategies to grow reach, engagement, and player acquisition
- Stay on top of social and gaming trends to keep content fresh and relevant
- Content Coordination
- Own the end-to-end process of content development — from concept to release — for both free and premium video content
- Support internal and external contributors to ensure deadlines and creative goals are met
- Coordinate QA reviews to ensure polished output across platforms
- Copywriting
- Deliver strong copy for social, email, product announcements, web pages, and promotional campaigns
- Tailor messaging to align with our tone and resonate with poker enthusiasts

Requirements

- 1+ year experience managing social media accounts
- Basic understanding of poker game play (ideally from firsthand playing experience)
- Strong copywriting skills
- A solid eye for design
- Strong project management skills
- Self-starter who can manage multiple projects and deadlines
- The ability to keep up with face-paced communications across multiple platforms
- Self-starter who can manage multiple projects and deadlines
- Bonus: Experience in content marketing
- Bonus: Experience with project management tools
- Bonus: Familiarity with email marketing

Benefits

- Fully remote role with flexible work hours
- Daily immersion in poker content, strategy, and community
- Work closely with a passionate and experienced team, including elite players and industry leaders
- Full access to ClubWPT Gold features and premium content
- High autonomy, real impact — your ideas will help shape a fast-growing product
- Opportunity to grow your role as we scale

$60,000 - $75,000 a year

Join Bellota Labs and take the lead in driving world-class gaming projects to success. If you are passionate about innovation, execution, and making an impact in a fast-growing startup, we would love to hear from you. Your journey in redefining gaming starts here!

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.